As a key player on Known's social team, I was instrumental in launching HBO Max's social media presence with a bang.

I spearheaded the ideation and production of countless social assets, from engaging organic content to always-on evergreen campaigns and strategic paid initiatives. Leading a talented team of copywriters, editors, and animators, we crafted content that didn’t just capture attention—it drove results.

Our collaborative approach ensured every piece was not only visually striking but also strategically aligned with HBO Max's goals. Together, we achieved a major milestone: growing HBO Max’s social accounts to over 1 million followers.

Agency: Known

Role: Creative video lead; ideating, AV direction and production, graphics, community management and copywriting oversight.